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Commitment To Consumer Choice
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Guidelines on Ethical Business Practice
DMA Member Principles
Do the Right Thing (Examples and Questions Regarding Ethics Guidelines)
Description of DMA Corporate Responsibility Committees
*Direct Comment
Complaint Handling Procedures & How to File a Complaint
Ethics Case Complaint Form
Report on Ethics Committee Findings
*DMA Corporate Responsibility Network Sign-Up
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Commitment to Consumer Choice Compliance Guide
Announcing the Commitment to Consumer Choice
Commitment to Consumer Choice – DMA Member Compliance Training Video & Testing
How to Comply with the Children’s Online Privacy Protection Rule
What Direct Marketers Need to Know About the Gramm-Leach-Bliley Act
Privacy Provisions of HIPAA FAQ
*Privacy Policy Generator
*Children’s Privacy Policy Generator
*Gramm-Leach-Bliley Privacy Policy Generator
FTC & DMA Campaign: AvoID Theft
*DMA Call Script Guides for Identity Theft Assistance & Prevention
Information Security: Safeguarding Personal Data in Your Care
*DMA/Solutionary Information Security and Compliance Assessment Tool
Protecting Personal Information: An FTC Guide for Businesses
Mail Preference Service (MPS) Subscriber Information
Email Preference Service (eMPS) Subscriber Information
Telephone Preference Service (TPS) Subscriber Information
Foreign Mail Preference Service (FMPS) Subscriber Information
Deceased Do Not Contact List (DDNC) Subscriber Information
Wireless Ported Numbers File
Wireless Block Identifier
DMA's E-Commerce Integrity Resource Center
*DMA's Email Authentication Help Center
Quick-Glance Reference Guide to the Federal CAN-SPAM Act
The CAN SPAM Act of 2003
Anti-Spam FAQ
OnGuard Online
DMA’s Email Authentication Requirement: FAQs and Best Practices
DMA's IMAB Best Practices for Online Advertising Networks and Affiliate Marketing
DMA Guidance to List Industry on FTC Legal Interpretation
30 Day Rule (Mail or Telephone Order Merchandise Rule)
*Preserving the Credit Economy FCRA Reauthorization Why It Matters to All Direct Marketers
Sweepstakes Do’s and Don’ts for Marketers: A "Plain Language" Guide to the Deceptive Mail Prevention and Enforcement Act 1999
DMA Alert for Marketers: Envelope Copy Must be Honest
*Guidance for Establishing & Substantiating Shipping and Handling Charges
*Marketing Mistakes: Reaching Wireless Devices by Telephone, Text Message, or Email – Fact Sheet
*Know The Rules For Contacting Wireless Devices By Telephone, Text Message, or Email - Flowchart
*A Matter of Fax: What Direct Marketers Need to Know About Sending Commercial Faxes *TCPA Safe Harbor Compliance Reminder Alert for Marketers: Offshoring: Preserving Consumer Protection & Trust DMA Statement: Caller-ID Falsification
*TCPA Safe Harbor Compliance Reminder
Alert for Marketers: Offshoring: Preserving Consumer Protection & Trust
DMA Statement: Caller-ID Falsification
Complying with the FTC's Telemarketing Sales Rule
10 Steps to Making a Sale under the FTC's Telemarketing Sales Rule
Alert for Marketers: Proper Use of Prerecorded Messages
*Alert for Marketers: Critical Checkpoints for Consumer Calling Campaigns
Checklist for Creating a Do-Not-Call Policy Statement for Consumers
Making a Sale Under the FTC's New Telemarketing Sales Rule Flow Chart
Fundraising for Nonprofits Flowchart
DMA Environmental Resource Center
*The Green 15 Toolkit
Recycle Please Campaign
*Environmental Planning Tool & Optional Policy Generator
*Safe Harbor Program: A Guide for Businesses
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